Nova House
A refined brand identity for Nova House by ll celebrating timeless fashion, sisterhood, and confident femininity through modern design.
Objective:
Nova House By LL sought a visual identity that would embody its mission to celebrate confident, modern women through timeless, effortlessly chic fashion. The goal was to craft a brand that felt both elevated and approachable one that speaks to individuality, sophistication, and the unbreakable bond between sisters.
The goal was to:
- Build a visual identity rooted in elegance, individuality, and sisterhood.
- Design a logo and type system that feels both elevated and approachable.
- Develop clear messaging and visual consistency across platforms.
Designed with intention, Nova House’s branding balances quiet sophistication and bold self-expression, creating a cohesive, elevated identity that grows with the brand and reflects the strength and individuality of the women it serves.
Results:
The final branding captures the understated elegance and soulful sophistication of Nova House. Key outcomes include:
- Intertwined ‘nh’ Monogram Represents the deep connection sisterhood, confidence, and individuality.
- Typography System: Modesto Open and Open Sauce create a polished, modern hierarchy with warmth and clarity.
- Strategic Messaging: Reflects effortless elegance, resilience, and personal expression.
- Visual Cohesion Delivers a clean, minimalist aesthetic across all brand touchpoints, reinforcing Nova House’s identity as a modern fashion destination.
- Customer-Centric Vision Aligns visuals and messaging to elevate the customer experience and support future digital and content marketing efforts.
Nova House is a confident, elevated brand empowering women through intentional design and sophisticated fashion.
